Our management fee is from £500 per month. Advertising spend is separate, set by you, and paid directly to the advertising platform.
Management fee versus advertising spend
The management fee pays for the work: setup, monitoring, improvements, reporting and a named person to talk to. Advertising spend pays for the placement itself and goes to the platform, not to us.
Confusing the two is the most common reason brands misjudge a new channel. A £500 fee alongside £1,000 of spend is a £1,500 month in cash terms, and the return has to be read against the whole figure.
What £500 per month covers
Our ChatGPT ad management fee is from £500 per month and is based on how many products or prompts you want to advertise. It covers ongoing monitoring, budget oversight, campaign improvements, monthly reporting and access to your Account Success Manager who will answer your questions in plain language.
- Ongoing campaign monitoring
- Budget oversight and pacing
- Campaign improvements over time
- A written monthly report
- A named Customer Success Manager
Setting a starting budget
There is no universally correct starting spend. The right figure is one large enough for results to be readable, small enough that you are comfortable treating the first period as learning, and proportionate to your margins and average order value. Saying that we can only work with brands that are able to commit at least £1000 per month (for at least 3 months) on the combined cost of ads and our management fee.
We work your starting budget out during your discovery session, against your actual products and margins.
Minimum term
We do have a minimum term of 3 months, then it is rolling and you can leave or stay as you choose with 30 days notice.
Questions
- Is there a setup fee?
- Yes, there is a one off fee as there complexities to setting up the campaigns and accounts. This depends on how many products or prompts you would like to advertise. Typically the one off setup fee starts from £495 and never exceeds £995.
- Does the fee change with our ad spend?
- No. When your fee is settled and agreed, it is a flat monthly management fee, not a percentage of spend so you can budget more easily as spend fluctuates throughout the year.